Customer Information Management White Papers

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Choosing the Right Master Data Management Solution for Your Organization
sponsored by Informatica
WHITE PAPER: Learn about the 10 essential MDM requirements, which will allow you to address both your current and future business needs, and quickly reap the returns from your MDM initiative.
Posted: 26 Mar 2014 | Published: 31 Dec 2013

Informatica

Turning Customer Data into Analytical Marketing Fuel: How to Use Analytically Driven Customer Insight for Extraordinary Competitive Advantage
sponsored by SAS
WHITE PAPER: Businesses that fail to strategically leverage analytically driven customer insight will gradually become obsolete over time. This paper takes a closer look at why – and explains what you can do to evolve your marketing organization’s ability to turn data into customer insight, and insight into competitive advantage.
Posted: 02 Nov 2010 | Published: 02 Nov 2010

SAS

Big Data and Personal Data Lead to the Internet's Most Surprising Consumer Products
sponsored by SAP
WHITE PAPER: In this report from the MIT Technology Review, discover 10 must-read articles about the relationship between personal data and big data. Find out how companies are leveraging customer information and the pros and cons of releasing personal data via the Web or otherwise.
Posted: 27 Jan 2014 | Published: 27 Jan 2014

SAP

Social Business - Patterns in achieving social business success
sponsored by IBM
WHITE PAPER: Consult the following white paper to uncover the social business practices top performing organizations are leveraging to gain a strong foothold in the market. Gain insights on 6 focus points that will improve your social business initiative, and much more.
Posted: 10 Mar 2014 | Published: 10 Mar 2014

IBM

As data grows, so do the risks: How to improve data and app sec
sponsored by IBM
WHITE PAPER: Access this resource for a cloud solution that uses a combination of hardware, software, and services with advanced technologies to ensure data and application security, while allowing you to focus on business priorities.
Posted: 06 Nov 2013 | Published: 30 Sep 2012

IBM

The Future of Address Validation: Going Beyond Move Update to Cut Costs and Connect with Customers
sponsored by Pitney Bowes Business Insight
WHITE PAPER: Today, the need to connect with customers efficiently and effectively is more important than ever. The foundation of these communications is a complete and accurate customer record. This paper describes the validation requirements, opportunities and best practices to increase organizational efficiencies relative to enterprise address validation.
Posted: 13 Sep 2010 | Published: 13 Sep 2010

Pitney Bowes Business Insight

5 Mistakes Auditing Virtual Environments (You Don't Want to Make)
sponsored by HyTrust
WHITE PAPER: Read this expert guide to ensure your virtual environment is in compliance with PCI DSS 2.0 and avoid common errors made in the auditing process.
Posted: 21 Jul 2011 | Published: 21 Jul 2011

HyTrust

Optimizing Your Return on Customer Attention with Oracle RTD
sponsored by Oracle Corporation
WHITE PAPER: Read this white paper to learn how BI can combine your explicitly-defined business rules and automatically-identified statistical information to deliver the best possible content to your customers for every single interaction.
Posted: 22 Mar 2011 | Published: 01 Apr 2010

Oracle Corporation

Capturing Value from Patient-Centered Care
sponsored by IBM
WHITE PAPER: This white paper examines the leading practices employed by healthcare systems worldwide and proposes a patient-centered care approach for IT investment that combines a series of capabilities to improve quality care, reduce operating costs and optimize revenue.
Posted: 18 Nov 2011 | Published: 18 Nov 2011

IBM

Social Media Education: The New Edge for Success
sponsored by Hootsuite
WHITE PAPER: Did you know that according to a report by the McKinsey Global Institute, business can unlock up to $1.3 trillion in business value by leveraging social technologies?  However, if your company isn't armed with the right knowledge, tools, and skill set, those financial (and other CRM) benefits will be out of reach.
Posted: 15 Apr 2014 | Published: 15 Apr 2014

Hootsuite