PRESENTATION TRANSCRIPT:
The need for effective Web analytics has never been greater -- yet most organizations are analyzing variables that simply don't mean anything, such as number of page views or time on site. This transcript provides insight on why these methods fall short and introduces a two-tiered approach that provides users with more insightful reports.
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This white paper describes the benefits of moving beyond traditional BI tools for analyzing massive amounts of granular, event-level data.
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This tour provides an overview of MicroStrategy platform's uniquely powerful enterprise BI capabilities and illustrates the 12 key differentiators between MicroStrategy and Hyperion.
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The following white paper details 5 key questions to ask when choosing a branding agency. Learn how to read the answers that they give you in order to make an accurate assessment on the agency at hand.
EGUIDE:
This expert e-guide explains what you need to know for getting the most from your social media analytics tools and provides useful tips for integrating social media into your analytics landscape.
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This white paper explores the basics of web analytics and why they're important, what metrics you should track, and how you can use this information to optimize your site and encourage customers to visit often and buy more.
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Access the following white paper to uncover how you can collect the social networking data you need to stay competitive in today's market. Discover a solution to the collaboration gap that is both efficient, and allows you and your organization to make the right customer-centric decisions to drive innovation and success.
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Building and maintaining a comprehensive website has recently become a primary area of focus for many organizations. This white paper outlines expectations and what you need to create a compelling and meaningful conversation between website, brand and user across a myriad of devices and platforms.
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Access the following white paper to uncover a CMS solution that has been designed to specifically handle the needs of the dynamic content delivery initiative. Discover how you can empower marketing teams with real-time updates, deliver content to any social media facet or website, alleviate IT dissonance, and much more.
